With over 4,300 unfilled positions at California’s new car dealers last year, it is a critical time for the California New Car Dealers Association Foundation to partner with educators and students to ensure the next generation of auto technicians receive top-tier training and resources to thrive in this lucrative field. At the CNCDA Foundation, we join together with nearly 1,300 new car and truck dealerships across the state to strengthen our footprint by inspiring talented young people to join our industry. The mission of the CNCDA Foundation is to create career pathways for highly skilled automotive service professionals throughout California. We achieve our mission as the statewide champion in the development of automotive tech training through our dynamic and accessible programming. Did you know that as a CNCDA member, your organization has access to top talent and apprentice development and placement through the CNCDA Foundation Apprenticeship, powered by Automotive Apprentice Group? This unique “earn and learn” service model launches in April in Southern California and is just one of the many benefits afforded to you through your membership with CNCDA. Identifying and building high-performing teams cannot be done alone, and we support your journey every step of the way. Through our mission-focused work, the CNCDA Foundation has a shared commitment to inspire the next generation of students by connecting educators and young people to dealers and automotive manufacturer training through our Automotive Technology Career Days. These outreach events serve as the gateway to ushering in the next generation of automotive technicians, and we need your commitment right now. Please join us and share this exciting 2024 lineup with your network and regional partners. It is critical that we remove access barriers and continue to provide a rigorous mentorship program to our brightest student technicians in the community. College students who are 18+ and enrolled in auto tech classes are eligible to earn Dealer-sponsored $1,000 Scholarships to assist with books, tools, tuition and more. With many community college students eligible for the California Promise Grant, which covers tuition and books, having an extra $1,000 goes a long way to paying for industry-recognized certifications and building your tool set. But connecting dealers to great student techs deserving of their dealership scholarship is just the beginning of what we offer our members at CNCDA. Driving Inspiration with the CNCDA Foundation 28 California New Car Dealer Quarterly
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