Pub. 2 2020-2021 Issue 4

33 Page 4 California Auto Outlook BRAND SUMMARY Toyota, Honda, and Ford Are Top Three Selling Brands in California Data Source: AutoCount data from Experian. Percent Change in Brand Registrations - YTD ‘20 thru Sept. vs. YTD ‘19 (Top 30 selling brands in state) Registrations declined by less than 14 percent for Chrysler, Lincoln, Vol- vo, GMC, Ram, Porsche, and Mazda California and U.S. Market Share - YTD ‘20 thru Sept. (Top 15 selling brands in state) Toyota, Honda, Ford, Chevrolet, and Nissan were market share leaders in California -46.8% -45.5% -39.9% -39.5% -34.8% -34.2% -33.2% -30.0% -28.6% -26.4% -26.2% -26.1% -24.7% -24.0% -23.9% -22.7% -21.3% -20.6% -20.3% -19.0% -17.7% -16.0% -16.0% -13.4% -13.0% -12.0% -10.3% -10.3% -9.8% -1.3% -100.0% -75.0% -50.0% -25.0% 0.0% 25.0% Nissan Dodge Mitsubishi Infiniti Cadillac Volkswagen Buick MINI BMW Ford Acura Hyundai Honda Mercedes Chevrolet Lexus Audi Toyota Jeep Land Rover Kia Tesla Subaru Mazda Porsche Ram GMC Volvo Lincoln Chrysler Percent change in registrations 1.9% 4.2% 1.7% 1.7% 5.6% 4.2% 4.1% 2.2% 4.2% 1.9% 5.7% 11.6% 13.6% 8.5% 12.2% 2.5% 2.7% 3.1% 3.3% 3.3% 3.4% 3.7% 3.9% 4.2% 4.2% 4.9% 7.5% 9.1% 11.8% 16.8% 0.0% 5.0% 10.0% 15.0% 20.0% Mazda Ram Lexus BMW Jeep Hyundai Kia Mercedes Subaru Tesla Nissan Chevrolet Ford Honda Toyota Market Share State U.S.