All-New DriveChicago Launched DriveChicago.com, a significant complimentary benefit to all CATA dealer members, recently launched a completely redesigned website. As before, the primary mission of DriveChicago.com is to capture in-market vehicle shoppers and deliver them to CATA member dealers. Ancillary to that is advancing CATA marketing initiatives like BBQ for the Troops, the Chicago Auto Show and Chicago Drives Electric. Extending a more than 10-year partnership with automotive digital marketing powerhouse Automotive Internet Media (AIM), DriveChicago.com takes advantage of the latest cloud-based database management and webhosting software. The new site is more focused and extremely fast, delivering vehicle listings in the blink of an eye. DriveChicago.com does not get in the way of the shopping experience; rather, it delivers the customer right to your door. When a site user clicks a vehicle listed on DriveChicago.com, a new tab opens displaying that vehicle on your dealership’s DRIVECHICAGO.COM 36
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