Pub. 14 2024-2025 Issue 2

©2024 The Colorado Bankers Association is proud to present Colorado Banker as a benefit of membership in the association. No member dues were used in the publishing of this news magazine. All publishing costs were borne by advertising sales. Purchase of any products or services from paid advertisements within this magazine are the sole responsibility of the consumer. The statements and opinions expressed herein are those of the individual authors and do not necessarily represent the views of Colorado Banker or its publisher, The newsLINK Group LLC. Any legal advice should be regarded as general information. It is strongly recommended that one contact an attorney for counsel regarding specific circumstances. Likewise, the appearance of advertisers does not constitute an endorsement of the products or services featured by The newsLINK Group LLC. Jenifer Waller President & CEO Alison Morgan Director of State Government Relations Brandon Knudtson CFO & Director of Membership Lindsay Muniz Director of Education Patricia Wells Director of Communications Megan Carruth Executive Assistant Margie Mellenbruch Bookkeeper* Melanie Layton Lobbyist* Garin Vorthmann Lobbyist* Andrew Wood Lobbyist* Caroline Woodhouse Lobbyist* *Outsourced 140 E. 19th Ave., Ste. 400 Denver, Colorado 80203 Office: (303) 825-1575 Websites: coloradobankers.org smallbizlending.org financialinfo.org colorado-banker.thenewslinkgroup.org BUILDING BETTER BANKS — Helping Coloradans Realize Dreams 10 20 4 MESSAGE FROM THE CEO Banking Isn’t Partisan By Jenifer Waller, President & CEO, Colorado Bankers Association 5 Credit Card Competition Act By DJ Summers, Director of Policy Research, Common Sense Institute 6 CECL Q Factors Be Ready To Answer 3 Questions By Mary Ellen Biery, Senior Strategist & Content Manager, Abrigo 8 How the SBA 504 Loan Can Help Your Bank Compete on Interest Rates By Jessica Stutz, Lending Director, B:Side Capital 10 How a DEI Focus Can Support Affirmative Action Compliance By Julia Paris, Esq., Director, Specialized Consulting Services, Employers Council 12 CBA Centerpoint Going Beyond the Desk to Hear the Stories of Colorado Bankers 14 Dominating Share of Voice in the Digital World A Guide for Financial Institutions By Adam Lee, President, Techint Labs 18 Managing Liquidity in an Uncertain Rate Environment By H.D. Barkett, Senior Managing Director, Treasury Desk, IntraFi 20 Succession Planning How to Effectively Pass the Baton of Leadership By Karen Brown, CEO, Exponential Results 2024-2025 Issue 2 3 Colorado Banker

RkJQdWJsaXNoZXIy MTg3NDExNQ==