2024-2025 Pub. 2 Issue 3

“The Chicago Auto Show is designed with consumers at the forefront, and the 2025 show was a true testament to our commitment to delivering a dynamic and engaging experience for every attendee that comes through the doors,” said Chicago Auto Show General Manager Jennifer Morand. “From hands-on experiences to showcasing the most innovative advancements in the industry, the show is all about connecting people with the technology and vehicles that are shaping the future.” Between the show’s four indoor test tracks as well as outdoor test drive experiences by Alfa Romeo, Chrysler, Dodge, FIAT, Ford, Jeep, Ram, Subaru and Tesla, the show produced more than 100,000 in-vehicle driving experiences, setting a new record. This year’s themed days and special events drew large crowds and attracted new audiences to the show. The Toyota Miles Per Hour run once again provided a unique twist for a winter race. Held indoors at the Chicago Auto Show and organized by the Chicago Area Runners Association, more than 700 runners paced a 60-minute run through the show floor for participants to record their own miles per hour. Toyota awarded the top three winners for men’s and women’s times at its post-run celebration. Over the course of four years, Miles Per Hour logged more than 15,000 miles indoors at the Chicago Auto Show. CATA UP TO SPEED 7

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