2026 Pub. 5 Issue 1

800.228.2581 MHM.INC Now more than ever people want self-service options. With our core integrated ITMs we can make this a reality both in the lobby and in the drive-up of your branch. SELF-SERVICE BANKING Building Account Holder Trust With Empathy Consumers today want more than low fees when choosing a bank or credit union. They want a partner they can trust, especially when stress is high. Financial health is closely tied to emotional health, and institutions that recognize this connection and lead with empathy stand out as true allies in their account holders’ lives. By pairing empathy with education, technology, meaningful services, and personalized support, community institutions can honor their commitment to the people they serve, help alleviate the emotional weight of financial stress and strengthen the relationships that matter most. Scan the QR code to access CSI’s on-demand webinar exploring how community financial institutions can strengthen customer relationships and make a measurable difference. https://www.csiweb.com/what-to-know/content-hub/ odwebinars/unlocking-financial-wellness-tools-andstrategies-for-community-banks/ Financial health is closely tied to emotional health, and institutions that recognize this connection and lead with empathy stand out as true allies in their account holders’ lives. NEBRASKA INDEPENDENT BANKER 11

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