Our Passion For Your Success Goes Far Beyond Equipment We work together with our customers, communities and employees to find solutions based on a shared commitment to service and safety. To us, this is a simple but powerful notion we call “Work United.” It’s a shared mindset — one of partnership — that helps us face any challenge together. » Committed to Safety Safety is our No. 1 priority. » One-stop for Rental and Equipment Solutions 4,300+ classes of equipment across 1,278 locations. » Industry and Application Expertise 20,000+ experts. » Reliable Service You Can Trust 24/7 rentals, service and support. » Digital Tools to Manage Productivity Get full visibility over your rented and owned fleet. United Rentals 11250 E. 40th Ave. Denver, CO 80239 (303) 576-3500 unitedrentals.com The pushback was loud, but as time has shown, helmets are not about fashion but protection that keeps pace with the hazards of today’s job sites. Objections are fading as helmets prove themselves in the field. Modern designs come with better ventilation, sweat-wicking liners and even attachable accessories like visors and brims. More importantly, they have started to shift the job site culture. Workers no longer see them as a hassle. They see them as a sign that their company genuinely cares about their safety. A Cultural Shift This is not a forced change, but rather a paradigm and mindset shift. Helmets demonstrate how companies are thinking beyond what meets minimum safety requirements to prioritize their people, their most valuable asset. In addition, it sends a clear message: “We value you as a person and want you to go home to your loved ones safely.” This kind of message builds trust, boosts morale and sets an example for new workers entering the industry. Safety helmets are helping to reshape the image of construction. Rather than clinging to tradition, the industry is proving it is forward-looking, innovative and, dare we say, “stylish in its own way.” Momentum Is Building The safety helmet movement is not just happening in Colorado. Across the country, contractors are piloting helmet programs, picking models and rolling out new policies. Safety organizations like OSHA and NIOSH are highlighting the benefits, too. Helmets are not just “nice to have” — they are becoming the standard. What’s Next As safety helmets become the new norm, the next step is education and innovation. Workers need to know how to wear them correctly (hint: chin strap actually buckled), and why they matter. Wrapping It Up The hard hat will always hold a place in construction history; however, helmets are the future. By adopting them, companies prove they value safety, innovation and most importantly, their people. So, the real question isn’t whether construction will fully transition to helmets — it’s how soon. Based on momentum, the answer is: faster than you can say “chin strap.” Construction ADVOCATE 25
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