ECONOMIC IMPACT STUDY | 2025 EMPLOYMENT AND MARKET SUMMARY New Retail Car and Light Truck Registrations in Georgia 2011 thru 2024 As shown on the graph, combined new retail car and light truck registrations in the state declined in 2020 due to the pandemic, improved in 2021, and then fell 15% in 2022 as supply chain issues impacted vehicle production. Registrations exceeded 377,000 units last year as vehicle inventories recovered. Data sourced from Experian Automotive. New retail registrations in state during 2024: 377,434 Page 4 Total employment at new car dealerships: 37,200 2024 Economic Impact Study EMPLOYMENT AND MARKET SUMMARY Employment totals for new vehicle retailing industry - 2024 (Direct: at dealerships; Indirect: elsewhere in economy) In 2024, Georgia new vehicle dealerships directly employed a total of 37,200 individuals. An additional 40,800 individuals were employed due to the indirect impact of dealership operations. Automobile dealership operations accounted for 15.2% percent of total retail employment in the state. (This included both direct and indirect employment.) Dealership Contribution to Retail Employment in Georgia - 2024 Total employment resulting from auto dealerships 78,000 Total retail employment in Georgia 513,600 Dealership percent of State retail employment 15.2% New Retail Car and Light Truck Registrations in Georgia - 2011 thru 2024 As shown on the graph, combined new retail car and light truck registrations in the state declined in 2020 due to the pandemic, improved in 2021, and then fell 15% in 2022 as supply chain issues impacted vehicle production. Registrations exceeded 377,000 units last year as vehicle inventories recovered. Data sourced from Experian Automotive. New retail registrations in state during 2024: 377,434 Direct 37,200 Indirect 40,800 0 50000 100000 150000 200000 250000 300000 350000 400000 450000 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 THE GENERATOR 40
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