Protect Your Dealership’s Margins A Guide to Visa’s CEDP Rules BY PRIORITY DMS Auto dealers are constantly seeking meaningful ways to protect margins, optimize operational costs and streamline B2B transactions. If your dealership accepts business and commercial credit cards — whether for fleet sales, bulk OEM parts distribution, warranty payments or commercial service accounts — a critical Visa rule change is reshaping how commercial card transactions are processed and impacting your processing costs and bottom line. Visa launched the Commercial Enhanced Data Program (CEDP) in April 2025, which fundamentally changes how commercial card transactions are processed and categorized. As Visa completes the final phase of the rollout in April 2026, here is everything your dealership needs to know to avoid rising card fees and maintain profitability. WHAT IS VISA CEDP? Historically, merchants who processed business, corporate or government credit cards could qualify for lower interchange rates by voluntarily submitting Level 2 data (such as sales tax) or Level 3 data (detailed line-item information). The CEDP consolidates these old incentive programs into a single, stricter framework designed to promote high-quality, accurate data for commercial transactions. Visa is strictly enforcing this program, actively examining Level 3 data and replacing previous incentive structures. Crucially, on April 18, 2026, Visa officially discontinued all standard Level 2 programs, with fleet and fuel card programs continuing under their own data requirements. Going forward, dealerships must submit invoice-quality Level 3 data to qualify for the most favorable interchange rates. THE DATA REQUIREMENT: WHAT DEALERSHIPS MUST PROVIDE Under CEDP, simply passing along the sales tax amount is no longer enough. Your systems must now capture and transmit comprehensive Level 3 line-item details. For a dealership’s parts or service department, this means your payment gateway needs to process specific data points, such as: • Item descriptions (e.g., specific part names or service descriptions) • Item quantities and unit of measure • Freight and shipping amounts • Unit costs and line-item totals • Item discount amounts, commodity codes and duty amounts THE FINANCIAL IMPACT: RISKS AND REWARDS CEDP is not just a regulatory update; it is a revenue-impacting event. Visa uses machine learning to validate the quality of the data your dealership submits, categorizing your business as “verified” or “non-verified” after a review period of up to 30 days. If your dealership fails to provide complete data, or if Visa detects ongoing quality issues — such as fields left blank or overly generic product descriptions — you risk losing your verified status. Transactions lacking verified enhanced 18
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