First Quarter 2026 Page 3 COMPARISON OF STATE MARKETS INDUSTRY RESULTS IN FIRST QUARTER 2026 MARKET SHARE BY BRAND CATEGORY The table above shows percent market share for Domestic, European, Japanese, and Other Asian brands in 24 selected state markets in the first quarter of this year. Other Asian brands include Genesis, Hyundai, Kia, and VinFast. Data sourced from Experian Automotive. The graph on the left shows the percent change in new retail light vehicle registrations during the first three months of this year versus year earlier in 24 selected states. Louisiana registrations fell 4.8% in the first quarter of this year, above average compared to other markets. Arkansas had the smallest decline, down 1.6%. Data sourced from Experian Automotive. Percent Change in New Retail Light Vehicle Registrations - 1Q 2026 vs. 1Q 2025 -1.4%-1.6% -3.4% -3.9% -4.8% -6.0% -6.6% -6.7% -7.0%-7.3% -7.9% -9.0% -9.2%-10.1%-10.6%-11.1%-11.1% -11.8%-11.9%-12.7% -13.4%-13.7% -16.1% -18.4% Market Share by Brand Type in 24 Selected State Markets - YTD 2026 thru March Domestic Brands European Brands Japanese Brands Other Asian Brands Rank Area % share Area % share Area % share Area % share 1 Michigan 72.0 New Jersey 15.2 Oregon 50.1 Florida 15.2 2 Oklahoma 52.4 California 13.8 Massachusetts 48.8 Ohio 14.1 3 Arkansas 51.2 Florida 12.6 Washington 48.5 Arizona 14.0 4 Louisiana 48.3 Massachusetts 12.5 Maryland 47.5 Illinois 13.9 5 Minnesota 45.9 New York 12.3 California 47.4 New Jersey 13.9 6 Texas 44.2 Colorado 10.5 Virginia 47.1 Georgia 13.4 7 Ohio 41.8 Maryland 10.3 Tennessee 45.5 Arkansas 13.3 8 Mississippi 40.0 Illinois 9.8 New York 43.8 Mississippi 13.2 9 Arizona 39.1 Virginia 9.4 North Carolina 43.7 Oklahoma 12.8 10 Illinois 38.6 Washington 8.9 Pennsylvania 43.1 Virginia 12.8 11 Georgia 37.7 Pennsylvania 8.8 New Jersey 42.9 Louisiana 12.4 12 Tennessee 36.7 Arizona 8.6 Mississippi 42.4 Maryland 12.4 13 Colorado 36.3 Texas 8.6 Colorado 42.0 North Carolina 12.4 14 North Carolina 35.8 Georgia 8.4 Georgia 40.5 Pennsylvania 12.4 15 Pennsylvania 35.7 North Carolina 8.1 Florida 39.1 Tennessee 11.6 16 New York 33.1 Oregon 8.1 Arizona 38.3 Colorado 11.2 17 Florida 33.1 Minnesota 6.3 Ohio 38.0 New York 10.8 18 Oregon 32.1 Tennessee 6.2 Minnesota 37.8 Washington 10.7 19 Washington 31.9 Ohio 6.1 Illinois 37.7 California 10.3 20 Virginia 30.7 Louisiana 5.7 Texas 36.9 Texas 10.3 21 Maryland 29.8 Arkansas 4.6 Louisiana 33.6 Massachusetts 10.1 22 Massachusetts 28.6 Oklahoma 4.6 Arkansas 30.9 Minnesota 10.0 23 California 28.5 Mississippi 4.4 Oklahoma 30.2 Oregon 9.7 24 New Jersey 28.0 Michigan 3.8 Michigan 18.5 Michigan 5.7 26
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