First Quarter 2026 Page 5 -800 -400 0 400 800 -50.0% -25.0% 0.0% 25.0% 50.0% Chevrolet Honda GMC Ford Buick Volkswagen Cadillac Subaru BMW Mazda Hyundai Audi Land Rover Mercedes-Benz Infiniti Ram Jeep Acura Lincoln Genesis Lexus Tesla Toyota Kia Nissan Unit change (orange bars) Percent change (light blue bars) % change Unit change BRANDS WINNERS AND LOSERS Percent and Unit Change in New Retail Light Vehicle Registrations for Top 25 Selling Brands - YTD ‘26 thru Mar. vs. YTD ‘25 Data sourced from Experian Automotive. Brands are shown from top to bottom on the graph based on the change in unit registrations. Nissan had the largest increase in registrations during the first quarter of this year (up 697 units - orange bar), while Genesis had the highest percent increase (up 41.4% - light blue bar). Actual figures are shown in table on page 8. The graph below shows both the percent and unit change in registrations during the first quarter of this year versus year earlier for the top 25 selling brands in Louisiana. 28
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