2025 Pub. 6 Issue 3

A Message From President and CEO Don Hall: What Was Once Fun and Games Is Bottom-Line Gains	4
Introducing Roger Keller, 2025-26 VADA Board Chair	6
A Look Back at VADA ‘25	8
Greenfield Outlines Future of Automotive Retail	14
Reset and Retool: Dealers Meet 2025 With Resilience	18
Virginia Dealers Shifting Gears for Good	22
VADA 2026	25
Leadership	26
Thank You! VADA Allied Members	27
Thank You! VADA Program Partners	28
VADA PAC	30

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