2020 Communicate Brochure
11 COMMUNICATING WITH MEMBERS IS A PRIORITY FOR YOU. Even though our staff does the majority of the work, your organization’s commitment to communication is key in preparing and submitting timely editorial content. Relevant communication takes time and focus. If this is not on the top of your internal priority list, editorial content gets moved and overlooked, which results in a publication that is late and usually uninteresting to your membership. YOU WANT TO PRODUCE A TOP-NOTCH PUBLICATION WITH LIMITED RESOURCES. If your office has unlimited employees and financial resources, there is little reason to outsource your publishing activities. For most trade associations, however, this isn’t the case. Our service exists because our clients can’t or don’t want to do it all themselves. We would obviously like to think that our service is a great fit for every nonprofit or professional trade association. Realistically, though, that just isn’t the case! Over the years, we have found that our most successful clients share some common characteristics: Are we right for you?
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