13 Hoosier Banker January 2015 Continued on page 14. Banking on Community: Results of Year 2014 IBA Survey Banks offer multiple services to their communities. In addition to providing loans and capital to individuals and businesses, banks are deeply involved in community organizations, providing time, talent and capital to help build better communities. To measure the donations of Indiana banks to their communities, the Indiana Bankers Association surveyed member banks about their community involvement throughout 2014. A total of 31 IBA-member institutions responded, representing approximately 22 percent of membership. The totals below are interpolated, using the respondents as a proxy for all member banks of the IBA. Survey Results In the category of general community causes (charitable groups/nonprofits, schools, hospitals and youth groups, etc.), IBA members reported the following outreach for 2014: 27,491 Community groups were assisted 23,979 Bank associates helped with bank-sponsored community causes 518,618 Man-hours of service were donated by bank associates to community causes $951,123 Dollars were raised (through car washes, staff “dress down” days, etc.) for community causes $45,543,225 Dollars were donated by banks to community causes $1,082,149 Dollars were donated by banks to scholarship opportunities $932,659 Dollars were donated through in-kind contribution to community causes In the category of financial literacy (educating the public about financial basics), IBA members reported the following results for 2014: 8,163 Financial literacy presentations were made by banks 4,473 Bank associates helped with financial literacy projects 47,425 Adults were reached through financial literacy efforts 126,140 Children (age 18 or younger) were reached through financial literacy efforts Examples of Outreach 1st Source Bank, South Bend, sponsors Rebuilding Together each year. In addition to a financial contribution from the bank, employees donate their skills to help a homeowner in need make strategic home repairs. The volunteers work on scraping and repairing trim, painting the house and sprucing up landscaping. Ameriana Bank, New Castle, hosted a “Help Our Heroes” collection drive for the USO of Indiana. Staff, customers and the community donated items from a troop wish list to send with the uniformed men and women of Indiana as they deploy for their tours of duty. In addition, the bank donated $2 to USO of Indiana for each new “Like” on the bank’s Facebook page during the campaign period; in total the bank presented two truckloads of items and nearly $600 to the USO of Indiana. Bath State Bank assisted local volunteer fire departments at Thanksgiving by giving generous donations to local squads. The bank also provided monetary support or raffle items to other volunteer fire departments for pancake breakfasts and festival fundraisers. This summer, West College Corner/College Corner VFD came to the bank’s customer appreciation day to share information about fire safety and 1st Source Bank, South Bend Ameriana Bank, New Castle Bath State Bank
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