12 Hoosier Banker February 2016 HOOSIER BANKER HERITAGE: 1920-1929 The 1920s started with a roar and ended with a crash. Booming postwar economics and advances in mass production ‒ along with modernization in music, fashion and other cultural flashpoints ‒ helped embed the “roaring ’20s” moniker. The decade would end, however, 1916 - 2016 YEARS with the stock market crash in October 1929, giving way to the Great Depression that would define the following decade. This month’s Hoosier Banker Heritage focuses on magazine highlights from 1920 through 1929. t A burglar alarm advertisement in 1920 portrayed an “outside gong housing” model available through the O.B. McClintock Company of Minnesota.The ad copy included a plea:“Let us protect you right.” 1920 Volney T. Malott, chairman of Indiana National Bank, Indianapolis, was one of eight bankers depicted in a 1921 article,“Indiana Veterans in Banking.” When he died later that year at age 82, he had completed 67 years in banking. Hoosier Banker launched a column for women bankers in 1921. One of the earliest column articles to appear was “The Power of Enthusiasm,” by author Jean Rich, which concluded with: “Blow your bubbles and dream your dreams.” 1921 “Modern Saving Method” was the caption for this 1922 photo of schoolchildren learning about savings.An accompanying article observed,“The subject of thrift has fostered and developed in the school systems of our country, until today it is taking a place with the three r’s.” 1922 The American Banking Machine Corporation advertised a 1923 “automatic receiving teller,” which “advertises your bank in every home every day and will bring you more new accounts at less money than any other system.” 1923
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