2019 Vol. 103 No. 6

Hoosier Banker 37 industry who may be interested in joining your team. If your internal staff is happy with their jobs, they’d surely recommend your financial institution to their friends or acquaintances. Though starting the search with your inner circle can be a good strategy, sometimes it isn’t enough. In these instances, consider engaging a recruiter to help you find the best talent for your team. No matter which method you use to identify a potential loan officer candidate, be sure to ask the hard-hitting questions to ensure they’re a good fit for your team, including how they intend to generate business, and what their ethical viewpoints are. If you’re hiring an external loan officer, don’t hesitate to ask what their previous closed volume was, backed up with their W-2. You want to make sure whomever you bring on your team has the ethics and mentality that align with the goals of your financial institution, since they will be the face of your business. Tout Your Competitive Advantages Identifying potential candidates is just the beginning – next, you’ll need to sell your financial institution to the loan officers you would like to have on your team. Keep in mind that what you’re selling to potential employees is a subset of what you’re selling to customers – stability of the institution, access to loan programs you offer, dedication to your community, and providing superior service above all other lenders in your area. Not to mention that, as a community lender, your new loan officers will gain access to a list of customers you already do business with and to whom they can actively market mortgage offerings. Finally, be sure to paint a picture highlighting the success a new loan officer can achieve by joining your team. Give them every reason to accept the role! Always approach your search for new team members with care – especially when it comes to loan officers. They will need to build trust and camaraderie with clients in order to successfully navigate the mortgage origination process and grow your business. HB Providing Creative Financing Solutions to Support Community Development Since 1993 We have an unwavering belief that all people deserve the opportunities provided by living in healthy communities. • $7 B in Community Impact • $3.7 B in Total Investments • 65,000 Jobs Created • 101,000 Homes Created for Families in Need By working closely with investors, developers and local stakeholders, we bring the expertise, capital and resources to markets in need and improve lives. advancing community cinnaire.com 844-4CINNAIRE Next-Gen Bankers Video Series Ashley Abner, commercial banker, Treasury management, Jackson County Bank, Seymour, is featured in IBA’s Next-Gen Bankers video series. She shares how she came to banking, why she enjoys her profession and the many career options available within the industry. To view, click on the video icon in HB Digital.

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