Pub. 10 2023 Issue 2

be it fixed pricing, allocations and other deceptive practices, that OEMs have granted to the stores they own in the recent past, is one of the main reasons for the establishment of the franchise dealer system in the first place. Holter goes on to say that the story of the car’s emergence, and the ensuant global domination, speaks volumes to our current shifting environment, and the potential for unanticipated consequences of new inventions — like functional AI. “It’s a reminder of how we have changed society and how hard it would be for people to give up those changes,” Holter says. “But it’s also a reminder that if you create the right technology at the right price, the impact can be enormous.” To learn more about the early history of automobiles in Los Angeles or to purchase Driving Force: Automobiles and the New American City 1900–1930, please scan the QR code or visit your local bookstore.  The 1919 Los Angeles Auto Show, Ralph Hamlin Collection, Seaver Center as featured in Driving Force: Automobiles and the New American City 1900–1930. https://www.amazon.com/ Driving-Force-AutomobilesAmerican-1900-1930/ dp/1626401233 22

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