Auto shows connect automakers with consumers, which translates into sales. Auto shows have always provided a great opportunity for car buyers and enthusiasts to see, touch and test drive the latest new automobiles. After the past few years, with the pandemic moving most of the car buying experience online, consumers are ready to experience the possibility of a new car in person. There’s only so much a consumer can get online, even though dealers did a pretty good job of adjusting to the online shopping world. The direct-to-consumer experience that auto shows provide ensures that events like the LA Auto Show have a bright and vibrant future. Most people don’t carve out time to visit a dealership until they're well into the buying process. Spending a day with the family, wandering a large convention center is a fun and easy way to figure out what the next family car might be or to dream about someday owning a sports car or off-road vehicle. Now, more than ever, auto shows have become a relevant part of the car buying experience. Since the first LA Auto Show in 1907, GLANCDA, formerly known as the Licensed Motor Car Dealers Association of Los Angeles and the Los Angeles Motor Car Dealers Association, has been a sponsor and proud supporter of the annual event. The show and its 116-year history is steeped in tradition and community involvement and has thrived, in part, because of strong partnerships like the one that GLANCDA shares with LA Auto Show HISTORY OF THE 8
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