Pub. 1 2023 Issue 3

Their goal is always to be the best at whatever they do. The family’s third generation joined the company full-time in 1975 when Mike Waters finished college. The company expanded to Meridian in 1976 as Waters International Trucks. M.L. and David Waters joined the company a few years later. The second branch of Waters Truck and Tractor was opened in Kosciusko in 1982. Waters acquired and operated the Blue Bird Bus franchise from 19902000 and reached upwards of 97% bus market share in the company’s territory. The Blue Bird Bus franchise was dropped and replaced with the IC Bus franchise in 2000. Waters International Trucks opened a branch in Natchez in 2002 and Hattiesburg in 2007. A second location in Columbus called Waters Truck and Tire Service opened in 2009, and in 2022, a Tupelo location was acquired. The Waters companies have been a local Mississippi business for over 85 years. The tradition continues as the fourth generation now plays an integral part, with Michael, Vaughan and Josh Waters carrying on the family mission. ON AVERAGE, MS DEALERS ADD $64,176 IN PARTS UPLIFT ANNUALLY ARMATUS HAS COMPLETED OVER 12,000 SUBMISSIONS NATIONWIDE ON AVERAGE, MS DEALERS ADD $53,520 IN LABOR UPLIFT ANNUALLY ARMATUS WORKS WITH 32% OF MISSISSIPPI DEALERS OUR COMMITMENT TO OUR CLIENTS: ÙYou Won’t Lift a Finger: Armatus does all the work for you. ÙFully Contingent Fee: You only pay when you are approved. ÙSpeed and Accuracy: No one completes a submission faster. ÙOptimization: Proprietary software guarantees you the best result. (888) 477-2228 | info@dealeruplift.com WWW.DEALERUPLIFT.COM ENDORSED BY: If you have already completed a submission in-house or with another vendor, you may still have significant opportunities to gain more. If we can’t improve your results, you owe us nothing. Between our scientifically proven optimal results, and our speed of processing, we will literally pay our own fee. Reach out today for a no-obligation evaluation of your parts and labor rates. MS Dealer Magazine-HP AD.indd 1 2/9/23 11:35 AM 25

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