Pub. 4 2022 Issue 3

PRESIDENT’S MESSAGE BY JONI SUNDQUIST, NEBRASKA SOCIETY OF CPAS RELATIONSHIPS MATTER: BUILD CONNECTIONS THROUGH YOUR SOCIETY If we’ve learned anything over the last couple of years of quarantine, isolation, and staying six feet apart, it’s the importance of in-person interaction and personal relationships. While I am thankful that technology has allowed most of us to continue working, learning, and interacting, I am convinced of the intrinsic value of in-person, face-to-face communication—in building relationships, fostering engagement, encouraging collaboration, creating community, establishing trust, and inspiring creativity and innovation. While technology certainly plays a critical role in business today, there simply is no replacement for connecting with others in person. Did you know that feeling connected and having a sense of belonging elevate feelings of positivity and self-worth, and thereby contribute to an increase in happiness? It’s in our DNA—we are all wired to be in connection with others. The Nebraska Society of CPAs has been helping you make those connections and build relationships for 94 years! From our State Senators’ Reception &Dinner in January to our Two-Day Federal Tax Update in December, your Society is offering numerous in-person events and programs to bring all of us together once again in 2022. In April, we held our 4th Annual Business & Industry Conference in person, and in June, we brought you the Society’s 26th Annual Not-for-Profit Conference and 41st Annual Nebraska Governmental Accounting & Auditing Conference—all at the beautiful Hillcrest Country Club in Lincoln. Not only did we bring you a great group of speakers, but we also lucked out with three perfect days in June, which allowed us to enjoy lunch outside, soaking up the sun and fresh air between sessions while we reconnected with old friends and mingled with several first-time attendees. Yet to come this year are a wide variety of in-person learning opportunities, including three more major conferences—two of which are brand-new, first-time events. Women in Accounting Summit, Aug. 31 The Society’s first-ever Women in Accounting Summit will be held Aug. 31 at the newly constructed Crete Carrier Riverview Lodge at Mahoney State Park in Ashland. (The Lodge sits on a stunning hilltop location overlooking the Platte River Valley.) The Women in Accounting Summit will include sessions on leadership, management, and best practices to enhance the skills and potential of women leaders within the accounting and finance community. With the caliber of speakers we’ve lined up for this event—including former AICPA Chairman Kimberly Ellison-Taylor Former AICPA Chairman I S S U E 3 , 2 0 2 2 6 nebraska cpas

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