Pub. 20 2021-2022 Issue 3

N E W J E R S E Y C O A L I T I O N O F A U T O M O T I V E R E T A I L E R S 29 W W W . N J C A R . O R G new jersey auto retailer On July 14, 2021, NJ CAR Services’ new standalone website/ online store was launched at njcarservices.com. The site now features a moving billboard on the home page and additional search categories such as New Items, Clearance, and What’s Hot. More straightforward navigation tools and visual site enhancements, such as clearer and larger graphics and increased type size, have produced a clean and more modern look for the new website. The first dealer to place an order on the new website was Mercedes Benz of Princeton, who, in turn, received their order of 1,000 “Hold/Sold” tags at no charge. NJ CAR members can still purchase their forms and supplies on the new website and charge them to their NJ CAR Services account or pay via credit card. Additional site additions are already in the works and will be coming soon. ELECTRONIC FORMS AVAILABLE NJ CAR Services now supplies electronic versions (PDFs) of its pre- printed paper forms to DMS providers: Automate, CDK, DealerTrack, and Reynolds & Reynolds. NJ CAR Services offers electronic versions of more than 30 generic forms commonly used in the sale of a motor vehicle. Included are Lemon Law forms, Odometer Statements, Lease Waiver, Damage Disclosure, Vehicle History Report, We Owe Form, Recall Disclosure Acknowledgement, Dealer Participation Certification, Finance Contingency Agreement and Electronic Communication Authorization. These forms, and more, can be purchased through your DMS provider. Additionally, NJ CAR Services can supply the PDF of a dealership’s custom forms such as Retail Order Form, Vehicle Invoice, Power of Attorney and Privacy Notice to DMS providers. Utilizing electronic documents reduces hardcopy storage and allows dealers to keep forms current and no shipping costs. Contact your NJ CAR Services Sales Representative at (609) 883-5056 for further information on electronic forms. What’s New With NJ CAR Services? New Website Launches & New Electronic Forms Available remote deal in a shared experience, we know that they are 96% more likely to set an appointment and 234% more likely to fill out a credit application. In-Store Experience The most successful dealers use digital to enable a better showroom experience. They lead with technology on their websites but understand that technology can also improve the in-store experience and increase engagement, efficiency, and profitability. This includes arming your sales team with tools that enable them to offer the same digital retailing experience on your website ( e.g., calculating payments, building deals, etc.) to customers on the showroom f loor. Digital retailing is no longer just a subset of automotive retailing. It’s a vital part of a comprehensive approach to providing customers with the buying experience they’ve come to expect and creating efficiency in your sales process so your people can do more. The retailers that embrace it fully will stand out and WIN in an ever-changing and competitive marketplace. Kerri Wise is Vice President of Marketing at AutoFi, a leading commerce platform for digital auto sales and financing. She can be reached at kwise@autofi.com . Learn more at www.autofi.com . We navigate you forward. Arent Fox’s Automotive Group drives innovative strategies. Our cutting-edge, national practice advises leading dealers and dealer groups as the industry faces unprecedented changes and disruptions. We are here to guide you through this crisis and the next one. Smart In Your World arentfox.com