Pub. 22 2023 Issue 5

Cybersecurity: Do You Know How to Lock Up Your Dealership? BY CHARLES PEARSON, TECHNICAL COORDINATOR, NJ CAR In today’s digital age, every business needs to utilize the latest technology to stay at the forefront of their industry. For auto dealerships, that need is just as prominent. Worldwide advances like artificial intelligence (AI), and other developments such as electronic titling and the need for dealerships to stay intertwined with technology keeps growing. As a result, dealerships MUST focus on cybersecurity. To mitigate the risk a cyber breach could pose to a dealership’s finances and reputation, dealerships must understand what exposures they have and what steps they can take to mitigate those risks. The first step any business must take is to analyze their risk in the same way they would analyze their physical security systems and the protections put in place. Dealers need to break down their cyber systems to find what needs to be protected. Dealerships also need to understand what avenues of attack a cybercriminal may take (i.e., phishing emails, ransomware, bad actors, etc.). The results of cyber incidents can be devastating to 16 new jersey auto retailer

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