Pub. 10 2021-2022 Issue 2
26 San Diego Dealer Continued from page 25 Page 6 San Diego Auto Outlook 2.6 2.7 2.8 3.7 5.1 7.5 8.0 8.0 26.4 29.9 0.0 5.0 10.0 15.0 20.0 25.0 30.0 35.0 Subaru Dodge Mazda Volkswagen Chevrolet Kia Hyundai Nissan Honda Toyota Share of non luxury car market (%) 4.3 5.1 5.4 5.8 6.1 7.6 10.1 10.6 11.1 22.9 0.0 5.0 10.0 15.0 20.0 25.0 Mazda Hyundai Nissan Kia Jeep Subaru Chevrolet Honda Ford Toyota Share of non luxury light truck market (%) 1.3 1.3 1.5 3.7 5.0 5.7 10.3 12.7 17.1 37.3 0.0 10.0 20.0 30.0 40.0 Genesis Infiniti Other Acura Porsche Audi Lexus Mercedes BMW Tesla Share of luxury car market (%) 2.2 3.0 4.2 6.3 7.0 9.0 11.0 13.5 15.3 22.5 0.0 5.0 10.0 15.0 20.0 25.0 Cadillac Porsche Acura Volvo Land Rover Audi BMW Lexus Mercedes Tesla Share of luxury light truck market (%) BRAND SCOREBOARD - PART TWO Brand Market Share Leaders in Primary Segments Top 10 Non Luxury Car Brands in County Market YTD 2021 thru September Top 10 Luxury Car Brands in County Market YTD 2021 thru September Top 10 Non Luxury Truck Brands in County Market YTD 2021 thru September Top 10 Luxury Truck Brands in County Market YTD 2021 thru September Leading Car Brands Non Luxury: Toyota, Honda, and Nissan Luxury: Tesla, BMW, and Mercedes Leading Light Truck Brands Non Luxury: Toyota, Ford, and Honda Luxury: Tesla, Mercedes, and Lexus Data Source: AutoCount data from Experian. Data Source: AutoCount data from Experian.
Made with FlippingBook
RkJQdWJsaXNoZXIy ODQxMjUw