Pub. 11 2022-2023 Issue 1

Continued on page 30 Page 8 San Diego Auto Outlook 21.6 15.0 12.2 10.6 10.0 7.6 5.2 5.1 5.1 4.7 17.3 12.9 10.2 8.8 10.0 6.9 11.1 3.6 7.3 4.0 0.0 5.0 10.0 15.0 20.0 25.0 Toyota Ford Subaru Kia Hyundai Honda Jeep Nissan Chevrolet Volkswagen Share of Mid Size SUV Segment (%) County U.S. SEGMENT CLOSE-UP: MID SIZE SUVs Toyota and Ford Lead County Mid Size SUV Segment Model Sales Leaders Top 10 Selling Models for Two Row and Three Row Mid Size SUVs - YTD ‘22 thru Sep. Brand Market Share in Mid Size SUV Segment, San Diego and U.S. Markets - YTD 2022 thru September Market Share for Two Row Mid Size SUVs Market Share for Three Row Mid Size SUVs Two Key Trends Mid Size SUV segment is performing better than overall market... Three row SUVs have been gaining market share in Mid Size SUV segment... % Change in New Vehicle Registrations YTD ‘19 thru Sept. to YTD ‘22 Mid Size SUVs: Industry UP 1.6% 3 Row SUV Share of Mid Size SUV Segment - YTD ‘19 and YTD ‘22 #1 #2 DOWN 9.4% YTD 2019: YTD 2022: 55.0% 58.6% Toyota, Ford, and Subaru market shares were higher in the county than in the U.S. Data Source: AutoCount data from Experian. Data Source: AutoCount data from Experian. 3.3% 3.9% 4.7% 5.1% 5.5% 5.5% 13.1% 15.8% 19.2% 21.5% Chevrolet Blazer VW Atlas Cross Sport Honda Passport Toyota Venza Jeep Grand Cherokee Ford Edge Hyundai Santa Fe Ford Mustang Mach-E Toyota 4Runner Subaru Outback 5.2% 5.6% 6.3% 7.2% 7.8% 8.7% 9.4% 9.6% 10.5% 19.7% VW Atlas Subaru Ascent Chevrolet Traverse Nissan Pathfinder Hyundai Palisade Kia Telluride Kia Sorento Honda Pilot Ford Explorer Toyota Highlander NCDA.COM 29

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