ElectrifIQ National Certification Identify Yourself as an EV Expert and Local Resource The National Automobile Dealers Association (NADA) has collaborated with the Center for Sustainable Energy (CSE) to develop and implement an online training for dealership salespeople focused on the nuances of selling electric vehicles (EVs) to amplify mass-market EV adoption. Set yourself and your dealership ahead of the competition by obtaining the national ElectrifIQ certification. This comprehensive online course can be completed in just 90 minutes. The clear and concise information will help you understand the ins and outs of electric vehicle concepts and integrate them into your sales process. • Quick and Easy to Follow: Seven mobile-friendly modules guide you through the key information in just 90 minutes! • ElectrifIQ Genius Network: Get certified and become part of the only national dealer network of EV-certified staff and dealerships. • Turn EV Interest Into EV Sales: Understand types of EV buyers and their concerns, overcome objections and refine your sales process. This course prepares sales staff to address today’s car buyer needs and serves as a guide through the customer journey. Upon completion, ElectrifIQ certified staff will have all the tools needed to facilitate an efficient sale and develop a well‑informed, satisfied customer. The course is franchise- and product-agnostic to assist with selling all new and pre-owned EVs in a dealership. The information is applicable across brands and models. This course is for both new and pre-owned EV sales. The entire course is $199 and allows you to carry the ElectrifIQ certification for 24 months. However, this online sales training program is available FREE to the first 500 California dealers who are NADA members. Dealership pricing is available if you want all the staff at your dealership to take training for $495. To get a promo code for training for your whole dealership please email electrifiq@energycenter.org. For more information or to enroll, visit www.electrifiq.org. NCDA.COM 25
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