Pub. 8 2019-2020 Issue 4

28 San Diego Dealer Covering Third Quarter 2020 Page 9 Toyota Nissan Ford Honda Chevrolet BMW Hyundai KIA Mercedes Volkswagen Jeep AUDI SUBARU DODGE GMC 0K 1K 2K 3K 4K 5K 6K 7K YTD 2020 Registrations AGE 3 yrs. old or newer 4 to 7 yrs. old SAN DIEGO COUNTY USED VEHICLE MARKET Used Vehicle Market Declined by Less Than 10% -16.5% -9.1% -12.0% -7.8% 2.1% -30.0% -20.0% -10.0% 0.0% 10.0% New vehicles All used vehicles 3 year old or newer used vehicles 4 to 6 year old used vehicles 7 to 10 year old used vehicles Percent Change in New and Used Vehicle Registrations — YTD ‘20 thru Sept. Used vehicle registrations in San Diego County declined 9.1% during the first nine months of ‘20, better than the 16.5% drop for new vehicles. The nearly new used vehicle market (3 years old or newer) declined at a faster pace than older vehicles. Used vehicle market has been given a boost by sparse new vehicle inventories and cost conscious consumers. Used vehicle market should remain relatively strong for the remain- der of 2020. 3 KEY TRENDS IN USED VEHICLE MARKET 01. 02. 03. Data Source: AutoCount data from Experian. USED VEHICLE BRAND MARKET SHARE Toyota is Top-Selling Brand in Area Used Vehicle Market Brand Market Share for Top 15 Selling Brands, by Vehicle Age (YTD ‘20 thru September) Toyota was the best-sell- ing used vehicle brand. Data Source: AutoCount data from Experian. The graph below shows used light vehicle registrations by brand for two age categories: vehicles newer than three years old, and vehicles four to seven years old. Brands are positioned from left to right based on total registrations. Each circle corresponds to brand registrations for three year old or newer vehicles (blue circle) and four to seven year old vehicles (orange circle). 3 year old or newer vehicles were higher for Nissan. Continued from page 27