Page 6 Georgia Auto Outlook -35.9% -28.8% -24.3% -22.6% -20.8% -10.1% -8.5% -7.4% -2.2% 2.2% 35.3% 85.0% -55.2% -47.8% -30.2% -27.2% -27.2% -17.7% -1.8% -1.0% 1.7% 16.1% -50.8% -47.1% -38.4% -31.0% -24.5% -23.7% -20.8% -20.2% -19.5% -5.4% 60.6% Honda Infiniti Nissan Acura Toyota Kia Subaru Hyundai Mazda Lexus Mitsubishi Genesis Jaguar Land Rover Volvo Volkswagen Audi MINI Porsche BMW Alfa Romeo Mercedes Buick Dodge Chrysler Chevrolet Ram Lincoln Ford GMC Cadillac Jeep Tesla BRAND SCOREBOARD Six Brands Had Increases in First Half of 2022 Percent Change in Georgia New Retail Light Vehicle Registrations YTD 2022 thru June vs. YTD 2021 The graph below provides a comparative evaluation of brand sales performance in the state market. It shows the year-to-date percent change in registrations during the first six months of this year versus year earlier for each brand, organized by category (i.e., Domestic, European, and Asian). Brand results are typically determined by new product offerings, marketing effectiveness, and incentives. But in 2022, sales performance is almost entirely a function of which brands had more inventory. Data Source: AutoCount data from Experian. Domestic Brands Asian Brands European Brands ISSUE 1., 2022 35
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