6 | 2024 Membership Directory PRESIDENT’S MESSAGE Dear GADA Members and Friends, It seems like it wasn’t long ago that I was writing my first message as GADA President. Six years have passed, and I’d like to take this opportunity to thank you for your continued support of not only me but this outstanding organization. It is an honor and pleasure to serve the franchised dealers of Georgia. As part of GADA’s ongoing mission to assist our members, I am proud to present you with the 2024 Membership Directory. This publication can be used often throughout the year as a resource to quickly find important information and contacts. GADA continues to represent the interests of franchised dealers at the State Capitol as well as in Washington. We work each day to make sure that lawmakers know and understand the benefits of the franchise system to consumers and communities. I encourage all dealers to get involved in the legislative process. The benefits of getting to know your local legislators cannot be understated. If you don’t know your local legislators, I encourage you to reach out to them and introduce yourself. Better yet, invite them to tour your dealership so they can see the positive impact you have on your local community. The many legislative triumphs GADA has achieved over the years would not be possible without the voices of our dealers. GADA also continues to provide value to our members through our successful workers’ compensation fund, insurance agency, business forms store and title services. One of the most important functions that GADA performs is to provide information to our members, such as upcoming changes in laws, compliance guidance and legislative action alerts. Information is communicated by email, so it is absolutely critical that GADA has up-to-date contact information for key employees at every dealership. What’s even more important is for key employees to open our emails and read the information. We know dealership employees are inundated with emails every day, but I assure you, if GADA is sending an alert, there’s information that dealers need to know! Please don’t hesitate to reach out to me, your GADA Board representative or the GADA staff with any questions or concerns. We want to hear from you! We count on your feedback to let us know if we are on the right track. Best regards, Lea B. Kirschner GADA President & CEO
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