CHAIRMAN’S MESSAGE OUR MEMBERSHIP IS OUR STRENGTH the QR code to register, or update your existing registration and confirm that you are ready to make your voice count. https://sos.ga.gov/ how-to-guide/how-guideregistering-vote In addition, please remember to support GADA’s political action committee, Committee of Automotive Retail Dealers (CARD). CARD supports state legislators interested in the welfare of franchised dealers and supports candidates from both major political parties. I urge every dealer to consider giving at the highest level. One more thought on the subject of elected officials: It is extremely important for dealers to initiate contact and stay connected with local lawmakers. I encourage you to get involved in grassroots efforts or even invite a legislator to visit your dealership to see your team of amazing employees in action. Finally, I would be remiss if I did not mention Lea and the incredible GADA staff. They work hard day in and day out to make sure that the franchised system and dealers are protected and promoted without fail. We all owe them a big debt of gratitude for the incredible job that they do. I hope you have a great summer! I look forward to seeing you at the next GADA event. Regards, Charles Prater Prater Ford GADA Chairman of the Board 2023-2024 CHARLES PRATER 2023-2024 GADA CHAIRMAN Dear GADA Members and Friends, Thank you for your support throughout my term as chairman. It has been the honor of a lifetime and something I will remember for years to come. Before I pass the torch, I want to take this opportunity to remind you that our association is only as strong as its membership. Each of you plays a vital role in making sure that GADA and the future of our industry are secure. I hope that you will continue to show up and engage at the numerous events we hold throughout the year. I challenge you to bring a friend to our next event. Maybe it is a less active member who will benefit from the connections that are made and strengthened, or maybe it is a fellow dealer who has not yet joined GADA. You can open the door for them so they can see the positive impact that GADA provides for its dealers and the industry. This year promises to be a decisive election year, and it’s more important than ever that our voices and votes are heard. We need to ensure that those who are elected are business‑friendly and understand the importance of our industry and the franchised system. I encourage you and your employees to ensure you are registered to vote. It’s easy to do and only takes a few minutes. Simply scan THE GENERATOR 4
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