By demonstrating a deeper understanding of business acumen, a banker can position themselves as a trusted advisor who comprehends their world. CULTIVATING BUSINESS ACUMEN AS A BANKING SUPERPOWER By Jack Kasel, Sales Development Expert Anthony Cole Training Group Business or sales acumen is the ability to connect with prospects and clients on a deeper level by understanding their unique problems, anticipating their needs and leveraging knowledge of their business and industry to recommend the best possible solution — regardless of whether or not it results in a closed deal. The ability to understand a prospect or client’s industry and their market allows a banker to understand the big picture. In order to have business acumen, lenders must understand the forces and factors that impact their 8 The CommunityBanker
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