Pub. 2 Issue 1
19 a customer’s residence rather than at the dealership, gives rise to these laws and requires certain written and oral disclosures by the dealer and affords the buyer a 3-day right to rescind the transaction. Additionally, these laws limit the dealer’s ability to assign the contract. Depending on the circumstanc- es, delivering the vehicle to the customer at his/her residence can trigger the customer’s 3-day rescission right and other requirements. Moreover, consummation of the transaction off-premises can also create problems for dealers. These may include the state’s vehicle code, the state’s dealer licensing law, and perhaps under the dealer’s sales and service agreement with the OEM, as well as under agreements the dealer may have with the financing entities. Finally, if the point of sale is deemed to be other than the dealership premises, sales tax questions may arise. Ensure the online sales transaction was conducted at the dealership by following certain guidelines. First, make certain all terms of the sale are mutually agreed upon prior to vehicle delivery. There should be not be any negotiating of terms away from the dealership premises. If the customer insists on delivery of the vehicle to his/her residence, consider having dealership personnel, other than sales employees, deliver the vehicle that is sold online to the customer to avoid any “last minute” contract negotiations or the appearance of same. If the customer has a trade-in, be sure to value or appraise the trade at the time of the mutual agree- ment of all sale terms prior to vehicle delivery. Second, if the vehicle is to be delivered to the customer’s residence, ensure all sales transaction instruments (that do not require an original customer signature) are completed and signed online in advance of delivery provided compliant with e-signature legal requirements. As mentioned, in some states, there are some documents that require an original or “wet” signature. Try to have these signed and delivered to the dealership in advance of vehicle delivery. Other examples of best practices when conducting online vehicle sales include: (i) considering requiring the customer to sign an acknowledgment that the sale was not solicited at the customer’s residence and that the vehicle was delivered to the customer as a courtesy or at his/her request; (ii) ensuring test drives be taken at the dealership premises; (iii) delivering the finance contract to the customer in advance to satisfy Truth- in-Lending requirements; (iv) ensuring compliance with state and federal privacy laws such as Gramm Leach Bliley and any applicable state data transparency and privacy laws. Also, en- sure the dealership has an identity theft program in place un- der the Red Flags Rule to confirm a customer’s identity which applies to online sales as well. The dealership information technology vendor should be consulted to ensure e-contract- ing compliance and appropriate security and encryption for storage and transmission of customer personal information. Online transactions and e-commerce open new opportunities for dealerships in the ever-changing digital retail landscape. Adhering to best practices helps to ensure compliance with numerous applicable state and federal legal requirements and facilitates satisfied customers. Julie A. Cardosi is an attorney and president of the private firm, Law Office of Julie A. Cardosi, P.C., of Springfield, Illinois. She has practiced law for nearly 35 years and represents the business interests of franchised new vehicle dealers. Formerly in-house legalcounsel for IADA,sheconcentratesherpractice in theareasofmergersandacquisitionsandother transfers of dealer ownership, franchise law, commercial law, state and federal regulatory compliance matters, including employment,andotherareas impactingday-to-daydealershipbusinessoperations.Shehasalsoservedas former Illinois AssistantAttorneyGeneralandDeputyChiefof theConsumerFraudBureauof theAttorneyGeneral’sOffice.Thematerial discussed in this article is for general information only and is not intended as legal advice and should not be acted upon as such. Dealers should consult their own private legal counsel for application to their specific circumstances. For more information, Julie can be reached at jcardosi@autocounsel.com, or at 217-787-9782, ext. 1. Online transactions and e-commerce open new opportunities for dealerships in the ever-changing digital retail landscape. Adhering to best practices helps to ensure compliance with numerous applicable state and federal legal requirements and facilitates satisfied customers.
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