KATIE NAUGHTON, FOUNDER & CEO Drive Her Forward Katie Naughton built her career in a field where few women dared to enter, leading in rooms where she was often outnumbered and underestimated. As one of the rare women to own and operate a dealership, she understands what it takes to lead with grit, performance and authority. After graduating from the NADA Dealer Academy, Katie bought, scaled and sold dealerships across the U.S. and Canada before transitioning into high-level automotive mergers and acquisitions. She founded Drive Her Forward to help ambitious women take ownership of their careers through structure, accountability and real-world strategy. Her approach is built on experience, not theory, helping women lead with confidence and intention in traditionally male-dominated industries. Scan the QR code to hear more insights from Katie. https://youtube.com/watch?v=qCBKL4rbBoQ CONVENTION Speakers MIRANDA PYETTE, FOUNDER & CEO Purpose Automotive Miranda Pyette is a leading automotive advertising professional with more than 25 years of experience. She began her career at Sun Media’s Toronto Sun, then spent many years at AutoTrader, where she built deep expertise in dealer marketing. She later moved client-side as the director of marketing for a large Ontario dealer group, gaining first-hand insight into dealership needs. In 2017, she launched her own company, Miranda Pyette Automotive, focusing on ad spend analysis and customized cost-saving strategies. As social media became a more powerful and efficient channel, Miranda shifted the business toward high-performing organic content across major platforms. The company has since grown into Purpose Automotive Inc., reflecting its expanded vision and success in the automotive digital marketing space. Scan the QR code to hear more insights from Miranda. https://youtube.com/watch?v=A5wBwsxztIw 18 MONTANA AUTO DEALER
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