current performance, and a clear understanding of how to move from vendor-controlled Al to dealer-controlled intelligence. The goal is simple: help leadership control their data, improve decision speed and create a structural advantage inside the store. The presentation will include: • A no-fluff executive session on what Al actually changes inside a dealership • A focus on four profit-driving decision zones: customers, inventory, fixed ops and manager time • Real examples of how stores lose deals, age units and lose service customers without realizing it • A clear explanation of what Al can improve, and what it cannot fix • Practical guidance on data ownership, system integration and avoiding vendor lock-in • A realistic starting path that does not require replacing your current systems • Specific Monday-morning action steps dealers can implement immediately AI IN AUTOMOTIVE: WHAT ACTUALLY WORKS INSIDE A DEALERSHIP Get Ready To Unlock the Potential of AI at MTADA’s 112th Annual Convention! Todd Smith, Founder of QoreAI, will be giving a two-hour training session on Saturday morning at the convention. Make sure you and your key people are there to learn how AI will shape the future. Please bring your laptops. WHAT TO EXPECT This executive session is built specifically for dealership decision-makers. It is not a vendor pitch, a chatbot demo or a theoretical AI discussion. It is a practical operating framework focused on the decisions inside your store that directly impact profit. We will break down four decision zones that move the needle: customer prioritization, inventory risk, fixed ops retention and manager productivity. Dealers will see where Al actually changes outcomes, from identifying true in-market buyers to predicting aging inventory and preventing service defection before it happens. The workshop will also address the hard realities most stores face: disconnected systems, duplicate customer records, slow speed-to-lead and unclear data ownership. We will walk through what Al cannot fix, what must be addressed first, and how to take a safe, realistic starting path without ripping out existing systems. Attendees will leave with specific Monday-morning actions, measurable benchmarks to evaluate their During the Dealers Only portion of the All Member Meeting, every registered dealer and dealership employee attendee will receive a complimentary copy of Todd’s new book, “The Intelligent Dealership.” SAVE THE DATE! MTADA’s 112th Annual Convention Aug. 13-16, 2026 Copper King Convention Center Butte, Montana For more information, call Jillian at (253) 561-2889 or email jmarch@mtada.com. Scan the QR code to hear more insights from Todd. https://my-video.bigvu.tv/6a0f156 c4c618a9241dacb3f/6a0f156c4c61 8a9241dacb45 21 MONTANA AUTO DEALER
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