San Diego Automotive Technology Career Day On March 12, the CNCDA Foundation and the New Car Dealers Association San Diego County hosted the San Diego Automotive Technology Career Day at San Diego College of Continuing Education. This was the third year for this event — which was created by the CNCDA Foundation, in cooperation with the NCDA — for dealers to engage local high school and college auto tech students, and to help fill the labor pipeline with future auto technicians for San Diego County new car dealerships. This year’s program was updated to effectively be two events in one: a career discovery field trip for high school students and a job fair for 18+ students and adults seeking immediate employment. The high-energy event brought together auto industry professionals and influencers (including OEs and dealers) who were excited to introduce students to rewarding and lucrative career opportunities in dealership service departments. After an initial assembly that featured a panel discussion of current technicians, students rotated through a variety of breakout sessions that taught them lessons in everything from specific auto technologies to soft skills. More than 250 high school auto tech students from all corners of San Diego County attended. Towards the end of the day, the event transitioned to a job fair for 18+ job seekers, which was attended by Mossy Volkswagen/ Mitsubishi, Maverick Toyota, Kaizen Auto Group and Dalton Auto Group. Manufacturer support came from Kia, Hyundai, BMW and Ford, with additional support from Milwaukee Tools and WD-40. 14 SAN DIEGO DEALER
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